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Grow your business with paid media

Boost traffic and conversions through well-crafted advertising campaigns

Paid Media | Digital marketing | Costanza Rossi Paid Media Consultant

Hi, I'm a digital marketing and PPC freelancer

I help businesses develop an effective paid media strategy and implement marketing campaigns from start to end across paid search, social media, display and many other digital platforms. I work with both B2B and B2C clients across several industries and countries

What I do

I offer a wide range of digital marketing and paid media services to support businesses of all sizes achieve their goals, regardless of their budget.  All services are fully customisable and tailored to the project with no fixed formula or long-term commitment; you can engage me for very short collaborations and one-off short campaigns, as well as long-term projects and ongoing support.

PPC | Paid Search | Google Ads services
Paid Social Advertising | Meta ads

PPC & Google Ads

I plan, implement, manage and optimise PPC campaigns on Google ads and Microsoft Ads based on your goals, needs and budget. I'll take care of everything, from the initial market analysis and keyword research to daily campaign optimisation and custom reporting

Paid Social

I will guide you through the complex world of social media and advise on the best social strategy. You will get highly targeted Facebook, Instagram, Twitter & LinkedIn campaigns right in front of your ideal customers. And yes, I'll do the boring stuff too with all the pixel and tracking implementations

Learn More
White Structure
Analytics | reporting | marketing analytics

Digital Strategy & Planning

Whether you'd like to refresh your current marketing strategy or implement some digital activities from scratch, I got you covered! I'll put together a full digital marketing and paid media plan to help you grow your business and reach your goals

Analytics & Reporting

We all know how hard is to track multi-channels campaigns and get all data from different platforms in one single place... I will manage the integrations across your channels and will combine all your data into a beautifully-designed and easy-to-read visual dashboard.

Other Services

SEO

There's load we marketers can do to improve a website SEO, from choosing the keywords we want to rank for and writing the page meta tags to uploading site maps and create SEO friendly content and user experiences. I'm all over it

Video & Display Ads

Boost your online presence and brand awareness with engaging visual content across the Youtube, Discovery and Google Display Network. There are some new AI-powered ad solutions out there just waiting to reveal their power...

Account Audit

Let's take a look into your account, covering all aspects of PPC or paid social, from account structure and keyword selection to ad copy analysis. You’ll take away a list of action points that will immediately improve account performance.

My approach

I run every campaign like it's my own business and I won't waste your budget.

I perform ongoing optimisations towards the main target metrics and gradually implement more advanced techniques scaling the better-performing campaigns to lower acquisition costs and generate higher ROAS and profit.

Analytics

Research

Strategy

Audience & Targeting

Ad creatives / copy

Landing page & CTAs

Tracking and KPIs

Implement & Launch

A/B testing

Bid strategies

Audience expansion

Basic metrics optimisation

Targeted traffic

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CPA optimisation

Cost saving techniques

CRO (Conversion Rate Optimisation)

UX  & LP improvements

Automation & AI

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Improve ROAS

Data analysis

Reporting

Actionable insights

Ongoing optimisation

Campaign refinement

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Is there anything I can help you with?

Costanza Rossi digital marketing specialist and consultant

About me...

I have been working in digital marketing for +10 years, both agency and client side, and lately as a contractor and independent freelancer for many different businesses across several industries, from global travel companies, to tech start-ups, e-commerce brands, automotive, housing and properties, fashion, hospitality and many more! I am passionate about everything digital and always driving the best results for my clients.

My experience in is quite broad by now ;) and covers almost all areas of marketing. I can be the most nerdy pal in the room and go away with some very techie stuff or the creative mind behind a whole new innovative marketing campaign for the funniest brand.. Keep reading....

Get in Touch

Now it's your turn! Let me know about your business and let's chat

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