Finally all of your data in one place
Running advertising campaigns without the right tracking in place is unquestionably a waste of money. Get all of your tags/pixels set up to track your KPIs and all of you data displayed in one easy-to-read dashboard. This will return the most valuable and actionable insights to take real data-driven decisions, optimise campaigns more effectively and, ultimately, improve the overall ROI.
01
Setup website tags & conversion tracking
Before doing anything else, it's paramount to get all the tracking tags/pixels implemented properly into your sites or apps and set them up to track your chosen KPI's. This isn't easy and requires specific expertise with tools like Google Analytics (GA4) and Google Tag Manager. Leave it with me.
02
Get all of you data in one single dashboard
Having your performance data all around the place isn't useful.
Data must be clear, visual and easily accessible at any time, especially if you are running multi-channel campaigns on more than one platform. Get all of your website, social media, ppc, email, programmatic data into one custom dashboard designed for you
03
Analyse the data for actionable insights
Here is where things get interesting... Our custom dashboards will make it easy for us to play with the data, break it down and analyse it in depth to take away some really good insights to be turned into actual optimisations, further testing and strategy improvements.
You can request any stats and graphs to be included at any time alongside the main metrics and standard reports
04
Take action to improve your results and ROI
As we've got some very good actionable insights by now., it's time to implement some budget-savvy solutions, strategy changes (or test them) and start monitoring the performance on a weekly or monthly basis. I'll take care of all optimisations, A/B testing and changes required